Ecommerce · Activations · Entertainment

    We find your real buyers, and build the campaigns that compound them.

    Campaigns, activations, and experiences for ecommerce brands, events, and entertainment. Backed by the data that proves who buys and why.

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    The Problem

    Most of your revenue comes from customers you can't see.

    A small slice of your buyers drives most of your sales, and your dashboards don't agree on who they are. We name them, then we build the campaigns that bring more like them.

    Trusted By

    YotelRolling Loud1800Art BaselEden GalleryJohnny DoyleTag HeuerW HotelsYotelRolling Loud1800Art BaselEden GalleryJohnny DoyleTag HeuerW Hotels
    80%of your revenue
    20%of your customers
    Onesignal worth activating

    We name the twenty. Then we make the emails, ad sets, and posts that bring more like them.

    How It Works

    MAP. BUILD. SPIKE.

    01

    We read the culture.

    We map your top fifteen percent and the patterns they share, across Shopify, Klaviyo, Meta, and Instagram. The signal behind who already buys, not a demographic guess.

    02

    We build the campaign.

    Emails, ad sets, and posts built to convert your cohort, not the average. Backed by the Customer DNA that tells us what moves them.

    03

    We watch it compound.

    First campaign produces a result. Six produce real CAC payback, sharper each time the data feeds back.

    What We Run

    Three lanes. One engine.

    Every lane runs on Customer DNA. The difference is the surface where the audience meets you.

    01

    COMMERCE

    Campaigns for ecommerce brands built on the pattern behind your top 15 percent. Emails, ad sets, and posts that convert your cohort, not the average.

    EXPLORE CAMPAIGN STUDIO
    02

    ACTIVATIONS & EVENTS

    Pop ups, launches, and brand moments where every attendee becomes a named customer you keep. The experience is the campaign, and the QR is the receipt.

    EXPLORE ACTIVATIONS
    03

    TALENT

    Creators, advocates, and artists matched to your cohort and scored before you spend. From your own customer file to sponsored UGC.

    SEE THE WORK

    Why Month Six Matters More Than Month One

    The longer you run, the sharper it gets.

    Only 15% of last year's customers will buy from you again this year. The brands that figure out where the rest comes from are the ones that compound.

    By year one you're running on your own numbers, not platform estimates. The platform that powers the work gets smarter the longer you stay.

    See how Brand OS works Read the full activation playbook

    Talent

    Your best customers are already your best creators.

    We map your top fifteen percent, surface which of them already create, and build the talent program from people who already love you. Creators, advocates, and artists, activated across four tiers and scored before you spend.

    See The Work

    Portfolio

    CASE STUDIES

    Real campaigns. Real numbers. The cultural moments behind the revenue.

    From Concept to Sellout: Building TLO's Full Drop Campaign

    COMMERCE

    From Concept to Sellout: Building TLO's Full Drop Campaign

    Designing Flavor: Building a Visual Language for Kase

    COMMERCE

    Designing Flavor: Building a Visual Language for Kase

    1 Hotel Amenities Growth Campaign

    ACTIVATIONS

    1 Hotel Amenities Growth Campaign

    Rebellyous Rebrand | Community Growth Campaign

    COMMERCE

    Rebellyous Rebrand | Community Growth Campaign

    Explore the work→

    HOW WE WORK

    Three ways to work with us.

    From a free Snapshot to full programs, pick the depth that matches where your brand is.

    SNAPSHOT · FREE

    The free read that earns the next step.

    We find the pattern behind your top buyers and score your next campaign idea, no commitment. The entry point to everything else we do.

    Free

    Apply for a Snapshot

    PACKAGES

    Productized campaigns, scoped to the goal.

    Defined engagements for a specific push: a launch, a season, a single channel. Built on your Customer DNA, with clear scope from the start.

    Pricing on request

    Explore packages

    PROGRAMS

    Full campaigns and full systems, designed for established D2C brands.

    Strategy, creative, content, and the intelligence layer running as one continuous program. For brands ready to scale what's already working.

    Custom

    Talk about a program

    NFO Magazine

    THE LATEST

    Culture, strategy, and the brands moving the needle right now.

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    Explore the magazine→

    Nufero Intelligence

    The Customer DNA layer that shows who your real buyers actually are.

    See the patterns your dashboards miss, the cohorts driving your revenue, scored and ready to act on. Free to start at intelligence.nufero.com.

    Visit the platform

    Limited Availability

    Apply for a free Customer DNA Snapshot.

    We hand-craft three Snapshots per month for qualified brands. Give us access to your store, and 48 hours later you get the pattern behind your top 15%, a 0 to 100 read on your next campaign idea, and a 30 minute call to walk through it.

    Most brands wait until the next campaign underperforms to ask harder questions about who their customers are. You don't have to.

    APPLY NOW APPLY FOR A TIKTOK CREATOR BRIEF

    Free Customer DNA Snapshot in 48 hours. TikTok Creator Brief is a five-day premium build, scoped on intake call. Both for qualified brands only.